Is Unsplash Really a Big Problem for Photographers?

Unsplash is a cloud-based stock photo website, founded in 2010 by Mikael Cho and Crew. The company is based in Toronto, Canada and has over half a million images uploaded to its website.

The site is free to use and offers photographers the chance to have their images featured on the front page of What makes the site unique is that it’s completely royalty free; you can use the images on any platform with no restrictions or fees attached. You can even use the photos without any credits.

The Unsplash website is a free stock photography website. Users can search for photos by category or keyword, and download them for free. The term ‘Unsplash’ is a play on words – the company wants to ‘unlock’ images from their original context and make them available for anyone to use.

The site has been incredibly successful: it’s one of the most popular websites in the world. The images themselves have been used in over so many projects by companies like Apple, Airbnb and Netflix.

Is Unsplash really an issue for photographers? And if so, how can you protect yourself?

The Answer

In general, we believe that Unsplash and other alternatives aren’t an issue to professional photographers.

Unsplash offers a huge number of benefits for both photographers and non-photographers.

• For photographers, it provides a platform where their images can be viewed by millions of people across the world.

• For non-photographers, it gives them access to thousands of high quality images that are freely available to download.

• For photographers, it gives them the opportunity to build a portfolio of images for potential clients and employers.

Photographers who upload their images to Unsplash receive a link to their gallery page. The gallery page gives details on the number of views, likes and downloads of each image. In addition, Unsplash is integrated with other websites, allowing you to connect your Unsplash account to your website, social media accounts and more. This is a great way to promote your work and create a network of like-minded individuals.

As well as a gallery page, Unsplash also has a search bar, which allows you to filter your search results by keywords. By using this, you can find images based on subject, location and more.

You can use Unsplash in your photography business as well as your personal life. Here are some ways you can use Unsplash:

To get more clients. A lot of photographers can have more new jobs via Unsplash. Clients and potential employers can view some photos from you and if they like the way you take photos, you can get hired by them.

To showcase your work. You can also use Unsplash as a portfolio for your work. You can create an account on Unsplash and upload your best photos there so that people who visit the site will see them and know what kind of work you do as a photographer.

To give others inspiration for their projects or designs. If someone needs a photo to use in their project or design, they may come across one from Unsplash that inspires them enough to use it in their own project or design; this could lead to some free publicity for you!


Unsplash can be a good source of promotion for your photography business. So, in general, we don’t think Unsplash is an issue for you. You can share your ideas and photos with the world and the world will give back to you “something” you may not imagine.