Choosing The Right Size for Instagram Profile Pictures

With over 500 million monthly active users, Instagram is one of the most popular social networks. In order to stand out in a sea of profile pictures, you’ll want to make sure that your picture stands out and gets noticed by other people on the site. A good way to do this is by choosing the right size for Instagram profile pictures!

The Best Instagram Profile Picture Size

instagram profile picture size

The perfect Instagram profile picture size is 110 x 110 pixels with an aspect ratio of 1:1. This tiny square will display at the ideal resolution for your followers to see your content, but it’s recommended that you upload higher-res pictures so they can be seen in all their glory!

Uploading a high-quality profile picture is crucial if you want to enjoy the best of Instagram.

A low resolution on your web browser won’t do, so we recommend uploading an 180 x 180 pixel image that will provide viewers with the perfect quality regardless of their device or screen size.

It’s okay if you don’t resize your image to the proper Instagram profile picture size. Instagram will automatically resize it for you, but they’ll crop off some of the edges – so be mindful when cropping!

What Should My Instagram Profile Picture Be?

instagram profile picture size

Your Instagram profile picture should be recognizable, even once it’s shrunk down to the size of a mobile app icon. There are several ideas that you can choose from for your photo- one might just be your company logo or slogan if you’re running an organization. If not, then I would suggest using a nice headshot of yourself- as businesses and individuals alike these days have had success with this approach!

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In today’s digital era, branding is important for advertising. Your brand should be consistent throughout all marketing channels so that people can identify you or your company quickly and easily. One way to do this is by having an effective profile picture on Instagram which matches the same colors used in other areas of social media—such as Facebook and LinkedIn!

Instagram Profile Picture Best Practices

instagram profile picture size

Keep it simple when creating your Instagram profile picture. This is important especially for tiny screens of handheld devices, because even text will be hard to read on such a small screen if you try and do too much with the design.

With the right color contrast, you can design a stand-out piece for your business. This makes it easy to read and enjoy by customers who are interested in what is said.

The best way to make sure that people understand your work is with ease of visibility and clarity on understanding text or logo placement against backgrounds without distracting images behind them which would give more focus rather than just reading something off an image itself.

Does My Instagram Profile Picture Really Matter?

instagram profile picture size

You can create a powerful and lasting impression with your Instagram profile picture. There are three key reasons why you want to put thought into what goes on the image: It builds credibility, it helps people recognize who you are as well as giving them an idea of what they’re in for if they sign up for one of your products or services, This is all about building that initial trust!

Your Instagram profile picture is your first impression. And if that’s not good, it might be the only one they see of you on an endless scroll through their feed!

Size Recommendations for Uploading Images and Videos


Uploading high-quality images onto Instagram is essential for the millions of followers who are tuning in to see your crafty creations. In 2021, you should ensure that they’re at least 1,080 pixels on the shortest side and 2,048 if possible!


The rule of thumb for landscape pictures is to keep the output resolution at 1080 x 608 pixels, but you can also use a smaller size such as 600 x 400 pixels.


For a portrait or vertical picture, the recommended resolution is 1,080 x 1,350 pixels. However Instagram will show it as a 600 x 749-pixel image despite being significantly larger in size and quality on your computer screen.

For portraits or pictures that are vertically oriented like those taken with many cell phones today (think of Facebook), you need to have at least twice the number of total pixels than what’s displayed by an app so people can see more detail when they view them online


The maximum resolution is 640 x 640 pixels. The duration should be less than 60 seconds and more than three seconds for the best quality video file – which means you’ll need to plan out your presentation accordingly if it’s going to take longer!


Size Recommendations for Instagram Stories

  • Your Instagram Story is a collection of images or video clips that last for 24 hours. Unless you keep them in the highlights, which appear below your profile as small circles. The maximum resolution and duration are 1,080 x1,920 pixels on portrait mode at 10 seconds each while 750×1334 pixel maxes out with 12 second limit

instagram profile picture size

Sizing Adverts on Instagram

instagram profile picture size

Instagram now uses adverts to connect you with your viewers. You must stick to the recommended Instagram aspect ratios for these.
Creative, interesting and engaging: In order to start using social media as a business owner on Instagram it is important that one starts off right by following all of their requirements guidelines such as sticking within square advert dimensions at 1,080 x 1080 pixels or landscape format ads which should be uploaded at 1,080 x 566 pixels but will only appear in size 640 x 400 dueto automatic cropping since text cannot exceed 20% of the image when uploading any images onto this platform


instagram profile picture size

Your Instagram profile picture is one of the first things people see when scrolling through their feed, so it’s important to take some time and think about how you want your account to be perceived. The key elements that make a great photo are: clarity in the image; an easily identifiable logo for users who might not know what they’re looking at; bright colors with contrast between light and dark areas which will pop out against other profiles on screen (or even if someone sees just this thumbnail while browsing).

Instead of uploading a new profile picture every other day, you should be updating your Instagram story with the latest and greatest. This will not only keep people engaged but also alert them to any special sales or events happening in store.

Instead of changing up my profile pic every couple days on Instagram, I should update my bio so that customers know about recent trends going on at our shop like this week’s sales.

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